EXPEDIA GROUP, INC. (EXPE): what the price requires
At today's price, EXPEDIA GROUP, INC. (EXPE) is priced for +22.9% growth. boothcheck doesn't publish a fair value or a price target; it shows what the price assumes, so you can judge whether that bar is too high.
Generated: 2026-07-14 · Exported: 2026-07-16 · Source: https://boothcheck.com/report/EXPE
Headline
| Field | Value |
|---|---|
| Ticker | EXPE |
| Company | EXPEDIA GROUP, INC. |
| Current price | $264.77/sh |
| Composition | Lodging 80% / Air 3% / Expedia Group ("EG") Advertising 5% / trivago Advertising 3% / Other 10% |
What The Price Requires (Inversion)
The assumption today's price embeds, recovered by inverting the valuation.
| Field | Value |
|---|---|
| Inversion basis | whole-company |
| Operating margin needed | 4.3% |
| Operating margin today | 11.6% |
| Margin compression implied | -7.3pp |
| Implied growth | 22.9% |
| Multiple paid | 17x operating income |
The operating-margin requirement is derived from the framework's value band at year 11, a separately labeled basis from the headline growth/duration solve.
Solve inputs: computed at a 11% cost of capital with 4% terminal growth over a 5-year stage; each 1pp of cost of capital moves the implied operating-profit growth ~6.7pp.
Reconcile: at the x-ray's 9.3% required return this reads ~11.7%/yr; the models below use their own rates.
How unusual the bet is: elevated
| Reference | Value |
|---|---|
| vs own history | +0.44σ |
| cohort percentile (of 210 peers) | 45 |
| sustained it ~5 years at this level | 33% |
| implied end-window share | 0% |
Valuation X-Ray
The price is supported by earnings-power and relative-multiple and growth-DCF value, while asset-based lands below the price. A value/asset-supported name, not a pure growth bet.
How the valuation models price the stock relative to the market price. Price/FV above 1.0 means the market pays more than that lens defends (expensive); at or below 1.0 the lens can defend the price.
| Family | Median price/FV | Models | Reads |
|---|---|---|---|
| Asset | 2.01x | 5 | expensive |
| Earnings | 0.79x | 5 | justifies |
| Relative | 0.87x | 5 | justifies |
| Growth | 0.59x | 3 | justifies |
Families that justify the price: Earnings, Relative, Growth Families that call it expensive: Asset
The models below discount at their own flat-beta convention rates (cost of equity 9.3%, WACC 8.3%); the inversion above states its own rate.
Per-Model Detail (n=18)
| Model | Family | FV | Price/FV | Applicable | Methodology |
|---|---|---|---|---|---|
| DCF Perpetual Growth | Growth | $993.75 | 0.27x | yes | FCF base $4.3B, growth 10% (input: historical growth), terminal g 4.0%, WACC 8.3%, 6yr projection |
| DCF Exit Multiple | Growth | $451.00 | 0.59x | yes | Exit EV/EBITDA: 8.2x / 10.2x / 12.2x (bear / base = today's held flat / bull), 6yr |
| Relative Valuation | Relative | $302.88 | 0.87x | yes | P/E 20x (static sector reference · 2026-04), scenarios: 16.6x / 20.0x / 23.4x (bear / base = reference held flat / bull), EV/EBITDA 13x |
| Simple DDM | Growth | — | — | no | — |
| Two-Stage DDM | Growth | — | — | no | — |
| Simple Excess Return | Asset | $132.04 | 2.01x | yes | BV/sh $15.07, ROE (TTM) 81.0%, ke 9.3% |
| Two-Stage Excess Return | Asset | $666.64 | 0.40x | yes | 5yr excess ROE then converge to ke=9.3% |
| Discounted Future Market Cap | Growth | $234.45 | 1.13x | yes | Rev $15.2B, growth 10% (input: historical growth; tapered), Terminal P/S: 1.8x / 2.1x / 2.5x (bear / base = today's held flat / bull, cap 8x) |
| Peter Lynch Fair Value | Relative | $297.40 | 0.89x | yes | EPS $11.32, growth 26% (input: historical EPS growth), PEG=0.83 (Undervalued) |
| Margin Trajectory | Growth | — | — | no | — |
| Earnings Power Value | Earnings | $113.10 | 2.34x | yes | Normalized EBIT (5y avg op income, one-time charges added back) $1.36B × (1−21%) / WACC 8.3% → EPV (no growth) |
| Residual Income | Asset | $220.80 | 1.20x | yes | BV $15.07 + 5yr PV of (ROE (TTM) 81.0% − Kₑ 9.3%) × BV; BV grows 8.8%/yr |
| Graham Number | Asset | $61.96 | 4.27x | yes | √(22.5 × EPS $11.32 × BVPS $15.07) — Graham's conservative floor |
| EV/EBITDA Relative | Relative | $336.36 | 0.79x | yes | EBITDA $3.09B × sector EV/EBITDA 13.0x |
| FCF Yield | Earnings | $370.76 | 0.71x | yes | FCF $4101.0M / Kₑ 9.3% — zero-growth perpetuity |
| SBC-Adj FCF Yield | Earnings | $335.00 | 0.79x | yes | SBC-adj FCF $3.70B (FCF $4.10B − SBC $0.40B) capitalized at Kₑ |
| Ben Graham Formula | Earnings | $365.26 | 0.72x | yes | EPS $11.32 × (8.5 + 2×15.0%) × (4.4 / 5.3%) |
| ROIC-Justified P/B | Asset | $35.89 | 7.38x | yes | BV $15.07 × (ROIC 19.8% / WACC 8.3%) |
| P/Sales Sector | Relative | $186.79 | 1.42x | yes | Revenue $15.17B × sector P/S 1.5x |
| PEG Fair Value | Relative | $424.50 | 0.62x | yes | EPS $11.32 × (PEG 1.5 × growth 25.0% (input: historical EPS growth)) → PE 37.5x |
| Earnings Yield | Earnings | $122.38 | 2.16x | yes | EPS $11.32 / required return 9.3% (Rf 4.3% + ERP 5.0%) |
| Funds From Operations Multiple | Relative | — | — | no | — |
| Clinical Phase NPV | Growth | — | — | no | — |
| Merton | Asset | — | — | no | — |
| V5 Mechanical | — | — | — | no | — |
Solvency
| Field | Value |
|---|---|
| Net cash | $1.3b |
| Net debt / NOPAT (after-tax) | -0.98x (net cash) |
| Net debt / operating income (pre-tax) | -0.78x (net cash) |
| Interest coverage | 5.9x |
| Share count CAGR (buyback) | -6.0% |
| Burning cash | no |
Bullet Takeaways
- Expedia Group is an online travel marketplace spanning lodging, air, and advertising, increasingly powered by a B2B arm that supplies travel technology to other companies, with synergies it describes as "scalable services" shared across its brands.
- The biggest specific risk is dependence on the channels that send it customers: the filing warns that "Search or metasearch engines could, for competitive or other purposes, alter their search algorithms", and it faces "increasing competition from travel supplier direct websites".
- What moves the stock next is the B2B engine and capital return: first-quarter 2026 B2B gross bookings grew 22% to $10.75 billion while adjusted EBITDA rose 83%, and the company authorized a new $5 billion buyback.
Bull Case
The moat that defines Expedia is increasingly its B2B business, and it is the part the casual observer misses. Beyond the consumer brands, Expedia has built a platform that powers travel booking for other companies, supplying inventory and technology that partners resell under their own names. That arm is now the growth engine: first-quarter B2B gross bookings grew 22% to $10.75 billion, far outpacing the 10% growth in the consumer business, and B2B revenue rose 25% to $1.18 billion. The structural advantage is scale and shared infrastructure; the filing describes "services and capabilities that can be leveraged across our business units to provide value-add services to our travel suppliers and serve our end customers". A travel company whose fastest-growing segment is selling its own plumbing to others has found a way to monetize its scale that does not depend on out-marketing Google for consumer clicks.
The returns this business generates are extraordinary, and they show why the asset-based methods misread it. Expedia earns a return on equity around 81% on a small book value, because it is a marketplace that collects a take on bookings without owning the hotels or planes. The first quarter showed that operating leverage in full force: revenue grew 15%, but adjusted EBITDA jumped 83% to $542 million, with the margin expanding nearly 6 points. Adjusted EPS of $1.96 beat estimates by more than 40%. When a marketplace adds bookings faster than costs, profit compounds far ahead of revenue, which is the engine underneath the numbers.
Capital allocation is aggressive and shareholder-friendly. Expedia repurchased $700 million of stock in the quarter and authorized a new $5 billion buyback, and it has shrunk its share count by roughly 6% a year. With net cash on the balance sheet and free cash flow above $4 billion, the company can retire stock at scale while funding the platform. The bull case is that Expedia is a high-return marketplace with a genuine B2B growth engine, throwing off cash and buying back shares, priced at a multiple the value methods can defend.
Bear Case
The structural vulnerability for Expedia is that it does not fully control the path between a traveler and a booking. A large share of its demand arrives through search and metasearch engines, and the filing is explicit about the risk: "Search or metasearch engines could, for competitive or other purposes, alter their search algorithms or display o"f results in ways that disadvantage Expedia. That is a dependency on Google and similar gatekeepers that can change the economics of customer acquisition overnight, and it is the reason online travel agencies spend so heavily on marketing. As generative AI reshapes how people search and plan travel, the channel risk is arguably rising, not falling, and a company whose customers are partly rented from a platform that also competes with it is structurally exposed.
The competition comes from above and below. Above sits the scaled global leader in online travel, and the filing concedes the market is "intensely competitive and constantly evolving" with the possibility the company "may be unable to compete successfully with our current or future competitors." Below sit the suppliers themselves: Expedia notes "increasing competition from travel supplier direct websites" where hotels and airlines push travelers to book direct with loyalty perks, disintermediating the agency. The most recent quarter showed where the pressure lands: the consumer business grew bookings only 10%, less than half the B2B rate, which is the early sign that the brand-led, search-dependent half of the company is the slower, more contested one.
The valuation requires durable, fast growth that history says is hard to sustain. The price implies about 19.2% operating growth a year for five years, and only about 39% of comparable fast-growers held that pace even five years. The methods are mostly supportive, earnings power, peer multiples, and forward growth all reach the price, but the asset-based lens reads it as expensive, and the demanding part is the embedded growth rate itself. Travel is also cyclical and discretionary: a consumer pullback or a macro shock hits bookings directly. The bear case is not that Expedia is a weak business; the B2B engine is real and the returns are high. It is that a search-dependent, competition-squeezed travel marketplace priced for sustained high-teens growth has little cushion if the consumer slows or the algorithms turn against it.
Valuation
The price carries a clear and fairly demanding bet: about 19.2% operating growth a year for five years. That pace is within what Expedia has recently delivered, helped by the B2B acceleration, but the rarity check is real, with only about 39% of comparable fast-growers sustaining that level even five years. The embedded growth is the crux of the valuation; the multiple itself, around 16 times operating income, sits in the lower half of the travel peer range.
The methods are broadly supportive, with one telling exception. Earnings power, peer multiples, and the forward-growth family all reach the price, and only the asset-based lens reads it as expensive. That exception is not a warning; it is an artifact of the marketplace model, where an 81% return on equity on a tiny book value means any method anchored on book value will call the stock dear. The cleaner read is that the cash-generative methods, the ones that look at what the business earns and converts, defend the price, while the balance-sheet lens cannot frame a capital-light compounder. Against Booking Holdings, the dominant peer, Expedia trades at a discount, which is the value the bull points to and the reflection of Booking's stronger consumer position.
Solvency is a strength and bounds the downside cleanly. Expedia carries net cash, generates free cash flow above $4 billion, and is buying back stock aggressively under a new $5 billion authorization. There is no balance-sheet risk to underwrite. What the valuation depends on is the growth: the price rests on the B2B engine continuing to drive high-teens operating growth and the consumer business not deteriorating. The buyer is underwriting a search-dependent, cyclical marketplace at a discount to its larger rival, betting that the B2B momentum and the buyback compound faster than the channel and competitive pressures erode the consumer half.
Catalysts
The first quarter of 2026 was a clear beat led by the B2B engine. Expedia reported revenue of $3.426 billion, up 15%, gross bookings of $35.5 billion, up 13% on 6% room-night growth and 4% rate growth, and adjusted EPS of $1.96 that topped estimates by more than 40%. The mix told the story: B2B gross bookings grew 22% to $10.75 billion and B2B revenue rose 25% to $1.18 billion, well ahead of the consumer side, while adjusted EBITDA jumped 83% to $542 million with the margin expanding nearly 6 points to 15.8%.
Capital return and guidance framed the forward path. Expedia repurchased $700 million of stock and authorized a new $5 billion buyback in the quarter, and it guided full-year gross bookings to $127 to $129 billion, up 6% to 8%, with revenue of $15.6 to $16.0 billion. Analyst sentiment is neutral despite the beat, with a median target near $273.50 and a wide range, and Oppenheimer raising its target to $310 with an Outperform rating. The catalysts that matter are the continued B2B growth rate, any stabilization or further softening in the consumer business, and how AI-driven changes in travel search affect the marketing economics the whole model depends on.
Peer Cohorts (Per Segment, With Filing Citations)
B2C (reported)
- BKNG (Booking Holdings Inc.)
- (no filing in the citation store)
- TRIP (TRIPADVISOR, INC.)
- (no filing in the citation store)
- ABNB (Airbnb, Inc.)
- (no filing in the citation store)
B2B (reported)
- GBTG (Global Business Travel Group, Inc.)
- (no filing in the citation store)
- TRIP (TRIPADVISOR, INC.)
- (no filing in the citation store)
- BKNG (Booking Holdings Inc.)
- (no filing in the citation store)
trivago (reported)
- TRIP (TRIPADVISOR, INC.)
- (no filing in the citation store)
- BKNG (Booking Holdings Inc.)
- (no filing in the citation store)
- GOOGL (ALPHABET INC.)
- (no filing in the citation store)
Methodology Note
- Priced-in inversion: the valuation is inverted on the current price to recover the operating-income growth, duration, and steady-state margin the price embeds (ROE for financials, FFO growth for REITs).
- Valuation x-ray: the valuation models, grouped into four families (asset, earnings, relative, growth). Each model is expressed as a price/FV ratio (distance from price), not a point fair-value estimate. The spread across families is the disagreement.
- Solvency: net cash/debt, net-debt-to-NOPAT, interest coverage, and share-count CAGR from EDGAR financials (net debt / FFO and fixed-charge coverage for REITs; regulatory-capital framing for financials).
- Peer cohorts: per-segment comparables with deep-linkable SEC filing citations.
Fundamentals sourced from SEC EDGAR filings. Current price from Databento. The priced-in inversion and valuation x-ray are computed by the boothcheck engine; narrative composed by AI from the structured data.
Sources
Q1 2026 results, May 2026 · analyst notes, 2026