CELSIUS HOLDINGS, INC. vs Primo Brands Corp, two Beverages stocks. A side-by-side on valuation, growth, margins, returns, and what each price is betting.
Where CELH and PRMB diverge most: on fcf yield, CELH reads 3.9% and PRMB reads -4.5%; on return on equity, CELH reads 13.9% and PRMB reads 2.0%. The rest of the comparable metrics sit closer together. What CELH's price implies is a demanding bet versus history and the cohort (whole-company basis). What PRMB's price implies is a somewhat stretched bet versus history (whole-company basis). The bull and bear cases for each are in their full reports below.
| Metric | CELH | PRMB |
|---|---|---|
| Price | $29.21 | $22.71 |
| Market cap | $7.6B | $8.3B |
| Sector | Beverages | Beverages |
| Stage | Growth | Growth |
| Implied growth (priced in) | — | +13.0% |
| P/E | 67.9 | 121.2 |
| P/B | 6.07 | 2.81 |
| P/S | 2.56 | 1.24 |
| EV/EBITDA | 29.3 | 13.0 |
| Revenue growth | +127.9% | +19.7% |
| Gross margin | 48.3% | 28.6% |
| Operating margin | 17.8% | 8.5% |
| Net margin | 5.8% | 0.9% |
| Return on equity | 13.9% | 2.0% |
| Return on assets | 3.4% | 0.6% |
| Return on invested capital | 9.4% | 3.4% |
| FCF yield | 3.9% | -4.5% |
| Dividend yield | — | 1.8% |
| Debt / equity | 0.55 | 1.74 |
| Current ratio | 1.77 | 0.98 |
| Altman Z (solvency) | 3.05 | 1.05 |
| Piotroski F (quality) | 6 / 9 | 4 / 9 |
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The stronger value is highlighted per metric where one is strictly better on that single number; it is not an overall verdict on either company. For informational and research purposes only. Not investment advice. Not a recommendation to buy, sell, or hold any security. boothcheck is not a registered investment adviser. Past performance does not guarantee future results.