Pinterest, Inc. (PINS): what the price assumes

In the published model solve dated 2026-Q2, anchored at $22.75, Pinterest, Inc. (PINS) is priced for today's economics sustained for ~15.0 years. boothcheck publishes no house fair value, target price, or buy/sell rating; individual model outputs and user-controlled scenarios are analytical inputs, not Boothcheck targets. Narrative composed 2026-08-07.

Generated: 2026-08-30 · Exported: 2026-08-31 · Source: https://boothcheck.com/report/PINS

Headline

FieldValue
TickerPINS
CompanyPinterest, Inc.
Sector / IndustryTechnology
Current price$22.75/sh
CompositionU.S. and Canada 72% / Europe 18% / Rest of World 9%

What The Price Assumes (Inversion)

The assumption today's price embeds, recovered by inverting the valuation.

FieldValue
Inversion basiswhole-company
Operating margin (value-band context)6.5%
Operating margin today6.3%
Margin expansion (value-band)+0.2pp
Must persist for15.0y
Multiple paid56x operating income

The operating-margin figure is value-band context at year 6: derived from the framework's value band, a separate calculation — not part of the priced-in solve.

Solve inputs: computed at a 11.2% cost of capital; growth searched up to the 25% self-funding ceiling.

How unusual the bet is: n/a

ReferenceValue
cohort percentile (of 188 peers)88

Valuation X-Ray

Asset, earnings-power and peer-multiple models all land far below the price; ONLY the growth-DCF reaches it. The bet is durable compounding the static frames structurally cannot price (a moat/durability premium).

How the valuation models price the stock relative to the market price. Price/FV above 1.0 means the market pays more than that lens defends (expensive); at or below 1.0 the lens can defend the price.

FamilyMedian price/FVModelsReads
Asset3.54x4expensive
Earnings4.38x3expensive
Relative1.30x3expensive
Growth0.62x3justifies

Families that justify the price: Growth Families that call it expensive: Asset, Earnings

The models below discount at their own flat-beta convention rates (cost of equity 9.3%, WACC 8.8%); the inversion above states its own rate.

Per-Model Detail (n=13)

ModelFamilyFVPrice/FVApplicableMethodology
DCF Perpetual GrowthGrowth$62.030.37xyesFCF base $1.4B, growth 16% (input: historical growth), terminal g 4.0%, WACC 8.8%, 6yr projection
DCF Exit MultipleGrowth$36.750.62xyesExit EV/EBITDA: 51.9x / 53.9x / 55.9x (bear / base = today's held flat / bull), 6yr
Relative ValuationRelative$17.541.30xyesP/E 35x (static sector reference · 2026-04), scenarios: 28.6x / 35.0x / 41.4x (bear / base = reference held flat / bull), EV/EBITDA 33.68x
Simple DDMGrowthno
Two-Stage DDMGrowthno
Simple Excess ReturnAsset$5.684.01xyesBV/sh $4.48, ROE (TTM) 11.7%, ke 9.3%
Two-Stage Excess ReturnAsset$6.363.58xyes5yr excess ROE then converge to ke=9.3%
Discounted Future Market CapGrowth$23.310.98xyesRev $4.4B, growth 16% (input: historical growth; tapered), Terminal P/S: 2.7x / 3.3x / 3.9x (bear / base = today's held flat / bull, cap 12x)
Growth-Adjusted P/ERelativeno
Margin TrajectoryGrowthno
Earnings Power ValueEarnings$0.7331.16xyesNormalized EBIT (5y avg op income, one-time charges added back) $0.14B × (1−21%) / WACC 8.8% → EPV (no growth) (excluded from median)
Residual IncomeAsset$6.503.50xyesBV $4.48 + 5yr PV of (ROE (TTM) 11.7% − Kₑ 9.3%) × BV; BV grows 7.6%/yr
Graham NumberAsset$6.953.27xyes√(22.5 × EPS $0.48 × BVPS $4.48) — Graham's conservative floor
EV/EBITDA RelativeRelative$9.852.31xyesEBITDA $0.28B × sector EV/EBITDA 25.0x
FCF YieldEarnings$19.201.18xyesFCF $1207.2M / Kₑ 9.3% — zero-growth perpetuity
SBC-Adj FCF YieldEarnings$3.506.50xyesSBC-adj FCF $0.28B (FCF $1.21B − SBC $0.92B) capitalized at Kₑ
Ben Graham FormulaEarnings$0.4056.88xyesEPS $0.48 × (8.5 + 2×-5.0%) × (4.4 / 5.3%) (excluded from median)
ROIC-Justified P/BAssetno
P/Sales SectorRelative$54.970.41xyesRevenue $4.37B × sector P/S 8.0x
PEG Fair ValueRelativeno
Earnings YieldEarnings$5.194.38xyesEPS $0.48 / required return 9.3% (Rf 4.3% + ERP 5.0%)
Funds From Operations MultipleRelativeno
Clinical Phase NPVGrowthno
MertonAssetno
V5 Mechanicalno

Economic-Unit Decomposition (Sum Of The Parts)

Only one reportable economic unit is present in the current topology source. Consolidated operating lenses remain available, but there is no multi-unit decomposition.

UnitRoleValuation basisRevenueReported profitValue evidenceStatus
Pinterest (consolidated)operatingenterprise4.2B reported-currencywithheldunresolved no unit value

No total common-equity value is stated. One or more material units lack a supported unit value. The displayed values are an indicative subtotal; consolidated debt and cash cannot be applied to a fraction of the company.

Solvency

FieldValue
Net cash$318.4m
Net debt / NOPAT (after-tax)-1.47x (net cash)
Net debt / operating income (pre-tax)-1.16x (net cash)
Share count CAGR (buyback)-0.8%
Burning cashno

Interest expense is not separately reported in the latest filings, so interest coverage cannot be computed.

Bullet Takeaways

Bull Case

Take the market's assumption at face value first. At today's quote the enterprise is valued at roughly 57 times the operating income of the twelve months through March 2026, and that number only becomes ordinary if growth runs at the ceiling a self-funding business can sustain, for about 15 years. That is a long promise. The interesting part is that the fundamentals underneath are not obviously refusing it.

Users keep arriving, and they keep arriving from everywhere. Monthly active users reached 640 million in the June 2026 quarter, up 11 percent, the eleventh consecutive quarter of double-digit growth. Rest of World users rose 15 percent to 377 million and Europe 8 percent to 157 million. A social platform in its second decade adding users at that rate is not the usual pattern; most mature by flattening.

The monetization gap is the actual bull argument, and it is quantified rather than asserted. Average revenue per user in the June quarter was 8.30 dollars in the U.S. and Canada, 1.35 in Europe and 0.23 across the rest of the world. Roughly six in ten users sit in that last bucket. Europe alone grew revenue 12 percent while its users grew 8 percent, so the per-user number is rising as the ad product improves. Rest of World revenue grew 38 percent from a tiny base. Nothing new has to be invented for this to keep working; the same product simply has to be sold in more places.

Cash generation is already real even where the accounting profit is thin. Operations produced 292.9 million dollars in the June 2026 quarter and free cash flow was 269.9 million, up 37 percent year over year. For the full year 2025 operations produced 1,284.3 million. A company that converts that much while reporting a small GAAP loss is telling you the loss is a non-cash item, and it is: stock compensation ran 880.5 million during 2025.

Management has been buying its own shares with the proceeds rather than accumulating them. Repurchases were 927.0 million dollars during 2025 and more than 2 billion in the first half of 2026, at an average of 18.17 dollars a share. The diluted count fell from 698.4 million in 2024 to 636.6 million by the March 2026 quarter. Buying below where the stock trades today is the version of capital allocation that actually creates value rather than merely absorbing dilution.

The competitive frame favors the argument too, in a specific way. RDDT converts roughly 28 cents of every revenue dollar into operating profit on a business a little over half Pinterest's size, and SNAP converts none at all, losing money at the operating line on a larger revenue base than Pinterest carries. Pinterest sits between them with the user growth of the smaller one and the scale of the larger. What the price is paying for is that the operating line follows the revenue line the way RDDT's already has.

Bear Case

The capital structure changed in the first quarter of 2026, and the change is worth reading closely. At December 31, 2025 Pinterest carried no convertible debt. At March 31, 2026 it carried 980.2 million dollars of convertible senior notes. In the same quarter the company spent 1,946.3 million buying back its own stock, more than twice what it spent across all of 2025, and liquid holdings fell from about 2.47 billion at the year end to about 1.30 billion three months later. Borrowing to retire equity is a legitimate trade. It is also a trade that has to be underwritten rather than admired.

What makes it awkward is the conversion terms. The notes convert at roughly 22.72 dollars a share, which the stock has already passed. If the equity keeps rising, the shares retired with borrowed money come back through the conversion, and the buyback turns out to have been a timing trade rather than a permanent reduction. If the equity falls instead, the borrowing stays and the liquidity that funded it does not come back. The indenture also lets holders demand repurchase at full principal on a fundamental change, so the flexibility runs in the holders' direction, not the company's.

Underneath the financing, the operating business posts losses. Pinterest reported a GAAP net loss of 46.7 million dollars in the June 2026 quarter against net income of 38.8 million a year earlier, and a loss of 73.6 million in the March 2026 quarter. Operating income across the twelve months through March 2026 was 275.1 million on revenue of about 4.37 billion, which is roughly six cents of operating profit per revenue dollar. Stock compensation over the same stretch ran several times that. The company is not unprofitable because of one bad quarter; it is close to breakeven because a large share of what it pays people is settled in equity the buyback then has to mop up.

Growth is slowing where it counts. Revenue grew 18 percent in the June quarter, but management guided the September quarter to 1,190 to 1,210 million dollars, or 13 to 15 percent. In the U.S. and Canada, where the money is, users grew only 4 percent. Almost all the user growth is in Rest of World, where a user is worth 23 cents a quarter against 8.30 in North America. Adding users at that ratio moves the average revenue per user down, not up, which is why the global figure of 1.86 dollars rose only 7 percent while the North American figure rose 14 percent.

The demand side is concentrated and the company says so. Its filings warn that "A substantial portion of our revenue is derived from a small number of advertisers and is currently concentrated in certain verticals, particularly retail and CPG." Retail and consumer packaged goods are the two ad categories most sensitive to a consumer slowdown. The same filings note that to grow, Pinterest "must increase our share of advertising spend relative to our competitors, many of which are larger companies that offer more traditional and widely accepted advertising products, as well as more robust tools to measure the effectiveness of advertising". META and GOOGL are those competitors, and both convert a third or more of revenue into operating profit while Pinterest converts a fraction of that.

Now hold all of that against what is priced. The enterprise is valued at roughly 57 times the operating income of the year through March 2026, a multiple at the very top of its peer distribution, and closing that gap needs growth at the self-funding ceiling for about 15 years. Only about 15 percent of comparable fast growers have held such a pace even a decade. Every approach anchored on assets or on current earnings power lands far under the price; the price stands more than three times above where the asset-value family reaches. Only the forward cash-flow approaches get there, and they get there by projecting. If the operating line converts more slowly than the revenue line, there is nothing static underneath to arrest the fall.

Valuation

What the market is paying for here is duration, and an unusually long stretch of it. The enterprise is valued at roughly 57 times the operating income of the twelve months through March 2026, and the arithmetic that makes such a figure ordinary requires growth to run at the ceiling a self-funding business can hold, for about 15 years. Only about 15 percent of comparable fast growers have kept such a pace as long as a decade. Against its peer group the multiple sits at the very top of the distribution rather than in its middle.

The denominator is the reason the multiple looks the way it does. Operating income over that window was 275.1 million dollars on revenue of about 4.37 billion, roughly 6.3 percent of sales. That is a thin conversion for a platform this size, and it is thin for a specific reason rather than a mysterious one: stock compensation ran 880.5 million during 2025 alone. Value Pinterest on operating income and you are valuing what is left after paying people in equity. Value it on the money that arrives, 1,284.3 million from operations during 2025, and you get a very different number. Both are honest. They are not the same lens.

The approaches used to triangulate the business divide unusually sharply, and the pattern is the signal. Only the forward cash-flow approaches reach today's quote. Peer multiples, book value and current earnings power all land beneath it, with the price standing more than three times above where the asset-value family arrives. When a single family of methods carries the whole price, the bet being made is durable compounding that the backward-looking approaches structurally cannot frame. That is a premium on the future, not a mispricing to be arbitraged.

Cohort position makes the specific claim concrete. RDDT converts roughly 28 cents of each revenue dollar into operating profit on revenue of about 2.78 billion, less than two thirds of Pinterest's. SNAP, with revenue of about 6.10 billion, loses money at the operating line. Pinterest sits between the two on profitability while carrying the higher multiple, so the premium is being paid for the belief that its conversion rate travels toward the first company rather than the second.

The balance sheet no longer resolves that question the way it once did. At March 31, 2026 the company held about 1.30 billion dollars in liquid holdings and marketable securities against 980.2 million of convertible senior notes issued during that quarter, where three months earlier it had held about 2.47 billion and owed nothing. The swing funded repurchases of 1,946.3 million in a single quarter. Operations still generate real money, 269.9 million of free cash flow in the June quarter alone, so the position is not strained. It is simply less of a cushion than it was, and the notes convert at a level the stock has already cleared.

The near-term reading is already scheduled. Management guided September-quarter revenue to 1,190 to 1,210 million dollars against 1,179.7 million just delivered, a growth rate of 13 to 15 percent versus the 18 percent reported. A price built on fifteen years of compounding is being asked, in the next print, whether the first year of it is still intact.

Catalysts

Pinterest reported second-quarter results on August 4, 2026. Revenue was 1,179.7 million dollars, up 18 percent and 17 percent excluding currency effects; monthly active users reached an all-time high of 640 million, up 11 percent; adjusted earnings before interest, tax, depreciation and amortization were 311.3 million, up 24 percent; and the company reported a GAAP net loss of 46.7 million against net income of 38.8 million in the same quarter of 2025. Operations produced 292.9 million and free cash flow was 269.9 million, up 37 percent.

Guidance for the September 2026 quarter is revenue of 1,190 to 1,210 million dollars, representing 13 to 15 percent growth, with adjusted earnings before interest, tax, depreciation and amortization of 335 to 355 million. Management flagged a modest currency headwind at then-current spot rates. That guided range is the first place to check whether the deceleration from 18 percent is a step down or the start of a trend.

The capital story is the other live thread. Pinterest completed more than 2 billion dollars of repurchases in the first half of 2026 at an average of 18.17 dollars a share, having spent 927.0 million across all of 2025, and issued convertible senior notes carried at 980.2 million during the March quarter. Chief executive Bill Ready framed the quarter around artificial intelligence trained on the platform's own curation data. How much further the repurchase program runs, and whether it is funded from operations or from the notes, is visible in each quarterly filing.

Peer Cohorts (Per Segment, With Filing Citations)

Pinterest (consolidated) (reported)

Methodology Note

Fundamentals sourced from SEC EDGAR filings. Current price from Databento. The priced-in inversion and valuation x-ray are computed by the boothcheck engine; narrative composed by AI from the structured data.

Sources

Q2 2026 earnings release, August 4, 2026 · FY2025 Form 10-K · Q1 2026 Form 10-Q; Q2 2026 earnings release, August 4, 2026 · FY2025 Form 10-K; Q2 2026 earnings release, August 4, 2026 · Q1 2026 Form 10-Q · Pinterest Form 10-Q, convertible senior notes disclosure · Q2 2026 earnings release, August 4, 2026; Q1 2026 Form 10-Q · FY2025 Form 10-K and Q1 2026 Form 10-Q · Q2 2026 earnings release, August 4, 2026; FY2025 Form 10-K; Q1 2026 Form 10-Q

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