DICK'S Sporting Goods, Inc. (DKS): what the price requires

At today's price, DICK'S Sporting Goods, Inc. (DKS) is priced for +8.2% growth. boothcheck doesn't publish a fair value or a price target; it shows what the price assumes, so you can judge whether that bar is too high.

Generated: 2026-07-19 · Source: https://boothcheck.com/report/DKS

Headline

FieldValue
TickerDKS
CompanyDICK'S Sporting Goods, Inc.
Current price$215.65/sh

What The Price Requires (Inversion)

The assumption today's price embeds, recovered by inverting the valuation.

FieldValue
Inversion basiswhole-company
Operating margin needed1.5%
Operating margin today8.4%
Margin compression implied-6.9pp
Implied growth8.2%
Multiple paid19x operating income

The operating-margin requirement is derived from the framework's value band at year 12, a separately labeled basis from the headline growth/duration solve.

Solve inputs: computed at a 8.2% cost of capital with 4% terminal growth over a 5-year stage; each 1pp of cost of capital moves the implied operating-profit growth ~7.1pp.

Reconcile: at the x-ray's 9.3% required return this reads ~15.4%/yr; the models below use their own rates.

How unusual the bet is: within-range

ReferenceValue
vs own history-0.30σ
cohort percentile (of 212 peers)56
implied end-window share0%

Valuation X-Ray

The price is justified by relative-multiple and growth-DCF; asset-based/earnings-power land below the price.

How the valuation models price the stock relative to the market price. Price/FV above 1.0 means the market pays more than that lens defends (expensive); at or below 1.0 the lens can defend the price.

FamilyMedian price/FVModelsReads
Asset1.80x5expensive
Earnings1.97x2expensive
Relative1.05x3expensive
Growth0.57x3justifies

Families that justify the price: Relative, Growth Families that call it expensive: Asset, Earnings

The models below discount at their own flat-beta convention rates (cost of equity 9.3%, WACC 7.2%); the inversion above states its own rate.

Per-Model Detail (n=13)

ModelFamilyFVPrice/FVApplicableMethodology
DCF Perpetual GrowthGrowth$997.830.22xyesFCF base $1.5B, growth 25% (input: historical growth), terminal g 4.0%, WACC 7.2%, 7yr projection
DCF Exit MultipleGrowth$381.050.57xyesExit EV/EBITDA: 13.7x / 16.7x / 19.7x (bear / base = today's held flat / bull), 7yr
Relative ValuationRelative$206.301.05xyesP/E 20x (static sector reference · 2026-04), scenarios: 16.0x / 20.0x / 24.0x (bear / base = reference held flat / bull), EV/EBITDA 14x
Simple DDMGrowthno
Two-Stage DDMGrowthno
Simple Excess ReturnAsset$108.191.99xyesBV/sh $61.99, ROE (TTM) 16.1%, ke 9.3%
Two-Stage Excess ReturnAsset$141.111.53xyes5yr excess ROE then converge to ke=9.3%
Discounted Future Market CapGrowth$312.910.69xyesRev $19.2B, growth 30% (input: historical growth; tapered), Terminal P/S: 0.8x / 1.0x / 1.2x (bear / base = today's held flat / bull, cap 12x)
Growth-Adjusted P/ERelativeno
Margin TrajectoryGrowthno
Earnings Power ValueEarnings$108.251.99xyesNormalized EBIT (5y avg op income, one-time charges added back) $1.46B × (1−28%) / WACC 7.2% → EPV (no growth)
Residual IncomeAsset$143.251.51xyesBV $61.99 + 5yr PV of (ROE (TTM) 16.1% − Kₑ 9.3%) × BV; BV grows 8.8%/yr
Graham NumberAsset$119.681.80xyes√(22.5 × EPS $10.27 × BVPS $61.99) — Graham's conservative floor
EV/EBITDA RelativeRelative$172.401.25xyesEBITDA $1.46B × sector EV/EBITDA 14.0x
FCF YieldEarnings$0.0121565.00xyesFCF $402.6M / Kₑ 9.3% — zero-growth perpetuity (excluded from median)
SBC-Adj FCF YieldEarnings$0.0121565.00xyesSBC-adj FCF $0.27B (FCF $0.40B − SBC $0.13B) capitalized at Kₑ (excluded from median)
Ben Graham FormulaEarnings$8.6125.05xyesEPS $10.27 × (8.5 + 2×-5.0%) × (4.4 / 5.3%) (excluded from median)
ROIC-Justified P/BAsset$26.678.09xyesBV $61.99 × (ROIC 3.1% / WACC 7.2%)
P/Sales SectorRelative$318.640.68xyesRevenue $19.20B × sector P/S 1.5x
PEG Fair ValueRelativeno
Earnings YieldEarnings$111.031.94xyesEPS $10.27 / required return 9.3% (Rf 4.3% + ERP 5.0%)
Funds From Operations MultipleRelativeno
Clinical Phase NPVGrowthno
MertonAssetno
V5 Mechanicalno

Solvency

FieldValue
Net debt$941.0m
Net debt / NOPAT (after-tax)0.96x
Net debt / operating income (pre-tax)0.69x
Interest coverage21.2x
Share count CAGR (buyback)-4.5%
Burning cashno

Bullet Takeaways

At about $233 the price inverts to roughly 12% operating-profit growth a year over five years, with no real margin expansion required. For a retailer that just grew comparable sales 6% in its core banner and turned its newly acquired Foot Locker business positive, that is a within-range bar rather than a stretch.

The balance sheet is strong. Net debt is about $941 million against $1.18 billion of trailing operating income, so leverage is under one turn, and interest coverage is roughly 17 times. That gives the company room to absorb the Foot Locker integration.

The conservative valuation methods point lower than the price. Asset-based and earnings-power frames land in the low-to-mid $100s, so the stock is not cheap on what the business has already earned; it is supported by the relative multiple and the forward-growth case.

Bull Case

What the standard valuation models miss about DICK'S is that it has quietly turned a big-box sporting-goods chain into an experiential retailer, and the gap between the spreadsheet and the store is where the bull case lives. The models see a consumer-cyclical retailer with a 6% operating margin and price it on multiples. What they cannot easily capture is the format shift the company has been building: House of Sport locations with in-store batting cages, golf simulators, and full-service footwear decks, the kind of differentiated experience the filings describe as an elevated experience for athletes powered by technology (DICK'S FY2025 10-K, accession 0001089063-25-000012). Premium footwear decks are now in roughly 90% of stores (DICK'S FY2025 10-K, accession 0001089063-25-000012). Those are traffic and basket drivers a peer-multiple model treats as just more square footage.

The recent numbers show the strategy working. First-quarter 2026 net sales reached $5.16 billion, up nearly 63%, of which the core DICK'S business grew comparable sales 6%, made up of a 5.5% larger average ticket and a 0.5% rise in transactions. Net income rose to $319.8 million, or $3.54 a share, from $3.24 a year earlier. The company opened 16 new House of Sport locations in 2025, ending the year with 35 and planning about 14 more in 2026. That is a profitable retailer reinvesting cash flow into a format that is lifting both ticket and traffic, which is exactly the durable comp engine the static models discount.

The Foot Locker acquisition is the bigger swing, and the early read is encouraging. The deal added $1.79 billion to first-quarter sales, and Foot Locker posted its first positive global comp since late 2024, up 0.6% globally with the U.S. banner up 6.4%, the first quarter of positive U.S. comps in over a year. DICK'S raised both banner growth ranges and reaffirmed adjusted EPS guidance of $13.50 to $14.50. The bull thesis is that the company's experiential playbook, its sneaker-culture reach, and its scale combine to make Foot Locker worth more inside DICK'S than it was alone, and that the implied 12% operating-profit growth the price requires is achievable without heroic margin assumptions. Analysts have moved targets into a roughly $220 to $280 range, with some blended models reaching the high $290s.

Bear Case

Read the valuation methods against each other and the conservative ones are the more honest. The asset-based frame anchored on a roughly $62 book value lands around $108 to $143, the earnings-power value sits near $106, and the Graham number near $120. Every method that takes today's earnings and balance sheet at face value prints well below the $233 price (June 27, 2026). Only the relative multiple, at about $206 on a sector P/E, and the forward-growth DCFs reach or exceed the price. When the spread is that wide and only the growth-dependent methods justify the quote, the cautious read is that the stock has already priced in the integration going well.

The integration is the reason to be cautious. Folding in Foot Locker nearly doubled the revenue base in a single quarter, and a roughly 63% jump in sales is the kind of step-change that can paper over the harder work of merging two retail cultures, store fleets, and supply chains. Notably, DICK'S trimmed its GAAP earnings-per-share guidance to $13.27 to $14.27 from $13.70 to $14.70 even as it held the adjusted range, a sign that the integration carries real costs the adjusted figure sets aside. Foot Locker's positive comp is one quarter; a multi-year turnaround of a mall-based footwear chain is a different undertaking, and the market is extrapolating from a thin sample.

The macro backdrop adds to the caution. Sporting-goods retail is discretionary and tariff-exposed, with the company's own filings flagging the cost and availability of transportation and the fluctuations in fuel and shipping that hit a goods-importing retailer (DICK'S FY2025 10-K, accession 0001089063-25-000012). The current guidance already absorbs the tariffs in effect, but further trade friction or a consumer pullback would land directly on the ticket-driven comps the bull case leans on. With the price requiring roughly 12% operating-profit growth and the conservative methods clustered a third or more below it, the bet at $233 is that a near-doubled, mid-integration retailer compounds smoothly through a discretionary cycle, which is precisely the assumption the cautious methods refuse to make.

Valuation

At about $233 the price inverts to roughly 12% operating-profit growth a year over five years, with implied margin essentially flat against today's 6.1%. The solve runs at an 8.5% cost of capital, and it is sensitive: each percentage point of cost of capital moves the implied growth by roughly 7.1 points, so the figure is approximate. Against the company's own recent results the implied pace is within range; the comp engine and the Foot Locker addition can plausibly support it, with the open question being durability rather than the rate itself.

The model X-ray splits cleanly between the cautious and the optimistic. The asset-based and earnings-power methods cluster in the low-to-mid $100s: simple excess return near $108, residual income near $143, the Graham number near $120, and earnings-power value near $106, all below the price. The relative method lands near $206 on a 20-times sector P/E, just under the quote. The forward-growth methods are the ones that reach and exceed: the exit-multiple DCF near $397 and the future-market-cap projection near $338, while the perpetual-growth DCF prints an implausible figure off an inflated growth input and should be set aside.

That is the classic profile of a quality retailer pricing in continued execution. The bet at $233 is that the experiential format keeps lifting comps and that Foot Locker is worth more inside the company than out, not that the shares are cheap on trailing earnings, where they are not.

Catalysts

First-quarter 2026 results, reported May 27, were the most recent catalyst. Consolidated net sales rose 62.7% to $5.16 billion, including $1.79 billion from the newly acquired Foot Locker business and a 6% comparable-sales gain in the core DICK'S banner. Net income was $319.8 million, or $3.54 a share. Foot Locker posted its first positive global comp since late 2024, up 0.6% globally and 6.4% in the U.S. banner. DICK'S raised both banner growth ranges, trimmed GAAP EPS guidance to $13.27 to $14.27, and reaffirmed adjusted EPS of $13.50 to $14.50.

The forward catalysts center on the Foot Locker integration and store-format expansion. The company is running a Fast Break remodel pilot at Foot Locker, expanded in early 2026 from eleven to an additional ten stores, and continues to roll out House of Sport, planning about 14 new locations in 2026 on top of the 35 open at year-end 2025. Analysts also point to potential World Cup-related demand as a 2026 support. The watch items are the next quarterly comp prints for both banners, the pace and cost of the Foot Locker integration, House of Sport productivity, and any change in tariffs or discretionary consumer spending that would pressure the ticket-driven comps.

Peer Cohorts (Per Segment, With Filing Citations)

DICK'S Sporting Goods (consolidated) (reported)

Methodology Note

Fundamentals sourced from SEC EDGAR filings. Current price from Databento. The priced-in inversion and valuation x-ray are computed by the boothcheck engine; narrative composed by AI from the structured data.

View the full interactive DKS report on boothcheck