24 insiders have filed at SONO since 2023Q3: names, roles, reported stakes, and each person's buying and selling record from SEC Form 3/4/5 filings.
| name | role | reported stake | % of company | buys (3y) | sells (3y) |
|---|---|---|---|---|---|
| Shackelton Christopher S | 10% owner | 36.00M | 29.95% | 31 buys $79.0M | |
| Coliseum Capital Partners, L.P. | 10% owner | 36.00M | 29.95% | 31 buys $79.0M | |
| Coliseum Capital Management, Llc | 10% owner | 36.00M | 29.95% | 31 buys $79.0M | |
| Coliseum Capital, Llc | 10% owner | 36.00M | 29.95% | 31 buys $79.0M | |
| Gray Adam | 10% owner | 36.00M | 29.95% | 31 buys $79.0M | |
| Coliseum Capital Co-Invest IV, L.P. | 10% owner | 36.00M | 29.95% | 15 buys $46.9M | |
| Spence Patrick | Chief Executive Officer | 1.08M | 0.899% | 1 sells $603k | |
| Lazarus Edward P | Chief Legal & Bus Dev Officer | 451.0k | 0.375% | 1 sells $228k | |
| Millington Nicholas | Chief Innovation Officer | 437.9k | 0.364% | 1 sells $114k | |
| Conrad Thomas | Chief Executive Officer | 305.1k | 0.254% | 2 buys $2.0M | 1 sells $98k |
| Mason Christopher Scott | Principal Accounting Officer | 182.6k | 0.152% | 4 sells $1.2M | |
| Casey Saori | Chief Financial Officer | 172.8k | 0.144% | 1 buys $249k | |
| Genachowski Julius | Director | 147.8k | 0.123% | 1 buys $250k | |
| Findlay Deirdre | Chief Commercial Officer | 97.4k | 0.081% | ||
| Boone Karen | Director | 94.3k | 0.078% | ||
| Braman Shamayne | Chief People Officer | 62.6k | 0.052% | 1 sells $74k | |
| Darrell Bracken | Director | 62.2k | 0.052% | 1 buys $250k | |
| Coles Joanna | Director | 48.2k | 0.04% | 12 sells $206k | |
| Mildenhall Jonathan | Director | 40.3k | 0.034% | ||
| Barra Hugo | Director | 29.4k | 0.024% | ||
| Kennedy Joseph Jude | Director | 14.4k | 0.012% | ||
| Fields Mandy J | Director | 14.4k | 0.012% | ||
| Arabia Carmine | Director | 14.4k | 0.012% | ||
| Bouvat-Merlin Maxime | Chief Product Officer | 11.7k | 0.01% | 5 sells $1.3M |
Full register at boothcheck.com/insiders/SONO. Stakes are the newest reported Form 3/4/5 balances (they update only when insiders file). Sales counted include pre-scheduled plan sales, labeled. A filed record, not a forecast. Nothing here is investment advice.