KROGER CO vs BBB Foods Inc., two Grocery stocks. A side-by-side on valuation, growth, margins, returns, and what each price is betting.
Kroger is a mature American supermarket giant; BBB Foods runs value grocery stores across Mexico and is still in its growth phase. Both sell groceries to consumers, but they sit at opposite ends of the business cycle. Kroger keeps 0.71% of sales, earns 16.26% on equity, and yields 7.98% in free cash, the profile of a settled operator harvesting a mature network. BBB Foods runs a negative 3.63% net margin as it spends to open stores, and generates just 1.14% in free cash, the mark of a company planting rather than reaping. Kroger is far larger at $35.5B against $4.8B, carries debt at 2.51 debt-to-equity, and pays a 2.37% dividend. BBB Foods carries no net debt.
Comparison updated 2026-07-11.
| Metric | KR | TBBB |
|---|---|---|
| Price | $60.55 | $42.74 |
| Market cap | $37.2B | $4.9B |
| Sector | Grocery | Grocery |
| Stage | Mature | Growth |
| P/B | 5.75 | 24.43 |
| P/S | 0.25 | 1.29 |
| EV/EBITDA | 9.7 | 109.4 |
| Revenue growth | +1.1% | +35.7% |
| Gross margin | — | 16.2% |
| Operating margin | 3.0% | -0.9% |
| Net margin | 0.7% | -3.6% |
| Return on equity | 16.3% | -68.8% |
| Return on assets | 2.1% | -9.3% |
| Return on invested capital | 6.7% | -12.9% |
| FCF yield | 7.6% | 1.1% |
| Dividend yield | 2.3% | — |
| Debt / equity | 2.51 | 0.00 |
| Current ratio | 0.79 | 0.62 |
| Altman Z (solvency) | 4.29 | 4.55 |
| Piotroski F (quality) | 8 / 9 | 4 / 9 |
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The stronger value is highlighted per metric where one is strictly better on that single number; it is not an overall verdict on either company. For informational and research purposes only. Not investment advice. Not a recommendation to buy, sell, or hold any security. boothcheck is not a registered investment adviser. Past performance does not guarantee future results.