JD.com, Inc. vs WILLIAMS-SONOMA, INC., two Retail stocks. A side-by-side on valuation, growth, margins, returns, and what each price is betting.
JD.com sells goods across China through its own warehouses and delivery, a $37.7B ADR keeping 1.77% of sales and trading below book at 0.90. Williams-Sonoma sells home furnishings in the US, a $28.7B retailer keeping 13.81%, nearly eight times JD's margin, with no net debt. JD trades at 13.78 times earnings against Williams-Sonoma's 26.82, the cheaper stock by far. Both generate solid free cash, JD at 4.23% and Williams-Sonoma at 3.81%. JD returns 7.88% on equity, Williams-Sonoma a good deal more. Vast thin-margin volume in one market against focused branded selling in another, priced accordingly.
Comparison updated 2026-07-11.
| Metric | JD | WSM |
|---|---|---|
| Price | $28.21 | $221.72 |
| Market cap | $42.0B | $26.6B |
| Sector | Retail | Retail |
| Stage | Mature | Mature |
| Implied growth (priced in) | — | +33.2% |
| P/E | 15.3 | 24.9 |
| P/B | 1.00 | 14.22 |
| P/S | 0.22 | 3.37 |
| EV/EBITDA | 16.3 | 17.6 |
| Revenue growth | +6.0% | +1.8% |
| Gross margin | — | 44.0% |
| Operating margin | 0.2% | 16.2% |
| Net margin | 1.8% | 13.8% |
| Return on equity | 7.9% | 58.2% |
| Return on assets | 3.3% | 21.5% |
| Return on invested capital | 0.7% | 58.7% |
| FCF yield | 3.8% | 4.1% |
| Dividend yield | — | 1.2% |
| Debt / equity | 0.16 | 0.00 |
| Current ratio | 1.22 | 1.33 |
| Altman Z (solvency) | 2.62 | 7.26 |
| Piotroski F (quality) | 5 / 9 | 4 / 9 |
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The stronger value is highlighted per metric where one is strictly better on that single number; it is not an overall verdict on either company. For informational and research purposes only. Not investment advice. Not a recommendation to buy, sell, or hold any security. boothcheck is not a registered investment adviser. Past performance does not guarantee future results.