ALASKA AIR GROUP, INC.
boothcheck covers ALASKA AIR GROUP, INC. (ALK) but does not put one priced-in number on it: here the defensible answer is the evidence rather than a point estimate. boothcheck publishes no house fair value, target price, or buy/sell rating. Narrative composed July 25, 2026.
• Fuel, not demand, is what broke the recent quarters: second-quarter revenue rose 10% year over year on 1% more flying, with unit revenue up 8.6%, while economic fuel cost jumped 85% and added roughly $600 million of expense [Source: Alaska Air Group second quarter 2026 results, July 2026]. • The Hawaiian merger is now mechanically done, with the FAA granting a single operating certificate in October 2025 and the last major technical milestone completed this year, which moves the argument from
Is ALK overvalued? See what's priced in →
436 institutional managers reported holding ALK in 13F filings for the quarter ended 2026-03-31. Together they hold about 90% of the company; the top 10 hold 49%. 76 opened new positions that quarter. Held by BlackRock, Vanguard Group, Dimensional Fund Advisors, among others. On the short side, 12.4M shares were sold short as of the 2026-06-15 count, about 11% of shares outstanding (3.5 days of typical volume to cover).
Quarterly 13F filings arrive up to 45 days after quarter end, so the picture is never current (filed through 2026-05-29). Nothing here is investment advice.
ALK has cut its share count 8.5% over the past five years, spending $1.21B on repurchases. It pays no dividend. Cash returned over the past three years: $1.16B in repurchases.
Share counts are split-adjusted; repurchase totals are gross of share issuance. Nothing here is investment advice.
Open-market insider buys at ALK over the trailing three years: 2023: 1 buy totaling $2k. 19 officers and directors are on file.
Code P open-market purchases from SEC Form 4 filings, non-derivative, excluding scheduled 10b5-1 plans. Nothing here is investment advice.
ALK's recent reports: the day-one move, then what the following quarter actually did.
| report | day one | next quarter |
|---|---|---|
| 2023-08-03 | -10.3% | -23.8% |
| 2023-11-03 | -2.0% | +13.1% |
| 2024-02-15 | +1.4% | +17.7% |
| 2024-05-04 | +5.4% | -10.2% |
Day-one is the close-to-close move around the filing. Nothing here is investment advice.
ALK's latest 8-K filings: 2026-07-21 (items 2.02, 7.01, 9.01); 2026-06-17 (items 5.02, 7.01, 9.01); 2026-06-03 (items 5.02, 7.01, 9.01); 2026-05-14 (items 5.07); 2026-05-12 (items 1.01, 2.03).
Item codes are the SEC's own classification of what each report discloses. Dates link to the filing on EDGAR. Nothing here is investment advice.
Model solve date: 2026-Q2
Narrative composed: July 25, 2026
Each week boothcheck ranks the stocks whose prices are betting on the most. Read the most stretched bets archive →
boothcheck is also on Android. Get the app on Google Play →
For informational and research purposes only. Not investment advice. Not a recommendation to buy, sell, or hold any security. boothcheck is not a registered investment adviser. Past performance does not guarantee future results.