Rocket Companies, Inc. vs UWM HOLDINGS CORPORATION, two Mortgage Finance stocks. A side-by-side on valuation, growth, margins, returns, and what each price is betting.
Both prices bet on the same mortgage recovery through rival channels: Rocket retail and direct at 115.2 times trough earnings, UWM wholesale through brokers at 6.6 times, a 108-turn spread on one macro call. The economics at the trough nearly match, net margins of 2.8% and 1.9%, returns on equity of 1% and 4.2%. What differs is the wrapper: Rocket's $43B prices a platform (origination, servicing, Redfin, Mr. Cooper) as a compounding ecosystem; UWM's $4B prices a channel at its cyclical floor, geared 1.86 turns. Same weather forecast, one price includes the franchise premium and one includes none; the refi wave, when it comes, will not distinguish.
Comparison updated 2026-07-10.
| Metric | RKT | UWMC |
|---|---|---|
| Price | $14.97 | $2.19 |
| Market cap | $42.6B | $3.5B |
| Sector | Financial Services | Financial Services |
| Stage | Growth | Growth |
| Implied growth (priced in) | — | +12.6% |
| P/E | 115.2 | 6.6 |
| P/B | 1.83 | 2.19 |
| P/S | 4.99 | 1.02 |
| EV/EBITDA | 123.1 | 103.7 |
| Revenue growth | +92.1% | +28.3% |
| Net margin | 2.8% | 1.9% |
| Return on equity | 1.0% | 4.2% |
| Return on assets | 0.4% | 0.3% |
| Debt / equity | 0.45 | 1.86 |
| Altman Z (solvency) | 0.86 | 0.31 |
| Piotroski F (quality) | 8 / 9 | 6 / 9 |
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The stronger value is highlighted per metric where one is strictly better on that single number; it is not an overall verdict on either company. For informational and research purposes only. Not investment advice. Not a recommendation to buy, sell, or hold any security. boothcheck is not a registered investment adviser. Past performance does not guarantee future results.