The Goldman Sachs Group, Inc. vs MORGAN STANLEY, two Financial Services stocks. A side-by-side on valuation, growth, margins, returns, and what each price is betting.
Goldman Sachs and Morgan Stanley are the two big American investment banks, and the split is in the mix. Goldman leans into trading and advisory, showing a 29.89% net margin, while Morgan Stanley leans on wealth management for steadier fee income at a 24.65% margin. Morgan Stanley earns more on equity, 15.7% against 14.72%, and the market pays a touch more for it: 19.21 times earnings and 2.90 times book, versus 18.61 times and 2.56 times for Goldman. Reported leverage differs sharply in the data, 3.15 for Morgan Stanley against zero net for Goldman. Morgan Stanley pays 1.82%, Goldman 1.37%.
Comparison updated 2026-07-11.
| Metric | GS | MS |
|---|---|---|
| Price | $1055.08 | $222.17 |
| Market cap | $325.0B | $350.1B |
| Sector | Financial Services | Financial Services |
| Stage | Mature | Growth |
| P/E | 19.3 | 20.1 |
| P/B | 2.65 | 3.03 |
| P/S | 5.38 | 4.76 |
| EV/EBITDA | 67.0 | 811.8 |
| Revenue growth | +11.4% | +14.1% |
| Net margin | 29.9% | 24.6% |
| Return on equity | 14.7% | 15.7% |
| Return on assets | 0.9% | 1.1% |
| Dividend yield | 1.3% | 1.7% |
| Debt / equity | 0.00 | 3.15 |
| Altman Z (solvency) | 0.25 | 0.30 |
| Piotroski F (quality) | 7 / 9 | 7 / 9 |
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The stronger value is highlighted per metric where one is strictly better on that single number; it is not an overall verdict on either company. For informational and research purposes only. Not investment advice. Not a recommendation to buy, sell, or hold any security. boothcheck is not a registered investment adviser. Past performance does not guarantee future results.